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Meet Your Fundraising Goals With Nonprofit Video Stories

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Written by: Doug Scott
March 22, 2023 | 5 min. read

Nonprofit video stories have the power to evoke an emotional response in prospective donors and compel them to act on behalf of your cause. In fact, studies have shown that 57% of people who watch fundraising videos go on to make a donation. Therefore, video storytelling represents an important opportunity to raise awareness, boost engagement, and drive donations.

Whether you’re filming a video to raise awareness for your year-end campaign or livestreaming your next virtual fundraising event, these four video storytelling tips will help your nonprofit achieve fundraising success. Let’s get started!

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A Life Hack for Leaders

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Written by: Mark W. Clark, MS, CNP
March 15, 2023 | 5 min. read

There are scarce instances in one’s life that qualify as life-changing events. As I go through my sixth decade on this earth, I can count my life-changing events on one hand. About a year ago, I raised another finger in the count of life-changing events when I decided to learn Transcendental Meditation, or TM, as most practitioners know. I call it a life hack. It just works. It works so well that it’s almost like cheating because everything has been much better since I started meditating.

I am not alone in this. Talk to anyone who does TM, and they will tell you a similar story. If you are a leader, lead a team of people, or have management responsibilities, you will be better at it. I have become a better person and leader since I took up TM.

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